Sfoglia per Autore
Visionary Strategies and Digital Marketing: The Potential of Digital Marketing in Raising Awareness of Hereditary Eye and Retinal Dystrophy
2023-01-01 Marozzo, Veronica
Consumers' willingness to pay for olive oil with sustainability characteristics: a bibliometric analysis and directions for future research
2023-01-01 Marozzo, Veronica; Crupi, Antonio; Costa, Alessandra; Abbate, Tindara
Artificial Intelligence and Generation Z: Evidence from Tourism and Hospitality
2023-01-01 Marozzo, Veronica; Schifilliti, Valeria; Abbate, Tindara
Improving the understanding of key nutritional elements to support healthier and more informed food choices: The effect of front-of-pack label bundles
2023-01-01 Mazzù, Marco Francesco; Romani, Simona; Marozzo, Veronica; Giambarresi, Andrea; Baccelloni, Angelo
Rethinking Digital Innovations in the Lens of Sustainability: Perspectives from Asian Consumers of Organic Olive Oil
2023-01-01 Marozzo, Veronica; Crupi, Antonio; Costa, Alessandra
Orchestrating an Open Innovation Ecosystem in Low-tech Industries: The case of Barilla’s Blu1877
2023-01-01 Marozzo, Veronica; Abbate, Tindara; Cesaroni, Fabrizio; Crupi, Antonio; Di Minin, Alberto
Decoding Asian Consumers' Willingness to Pay for Organic Food Product: A Configurational-Based Approach
2023-01-01 Marozzo, Veronica; Costa, Alessandra; Crupi, Antonio; Abbate, Tindara
The effects of combining front‐of‐pack nutritional labels on consumers' subjective understanding, trust, and preferences
2023-01-01 Mazzù, Marco Francesco; Marozzo, Veronica; Baccelloni, Angelo; Giambarresi, Andrea
Co-creating Through Win and Quick: the Role of Type of Contest and Constraints on Creativity
2023-01-01 Cardamone, Ernesto; Marozzo, Veronica; Miceli, Gaetano “Nino”; Raimondo, Maria Antonietta
Technological and Marketing Capabilities in the Innovative High-Tech Startups Domain
2023-01-01 Costa, Alessandra; Marozzo, Veronica; Abbate, Tindara
Product sustainability and willingness to buy: a parallel mediation model of product traceability and consumers’ environmental concerns
2023-01-01 Marozzo, Veronica; Costa, Alessandra; Abbate, Tindara; Crupi, Antonio
The impact of watching science fiction on the creativity of individuals: The role of STEM background
2024-01-01 Marozzo, Veronica; Crupi, Antonio; Abbate, Tindara; Cesaroni, Fabrizio; Corvello, Vincenzo
Open Innovation at the Digital Frontier: Unraveling the Paradoxes and Roadmaps for SMEs' Successful Digital Transformation
2024-01-01 Paolo Appio, Francesco; Cacciatore, Emanuele; Cesaroni, Fabrizio; Crupi, Antonio; Marozzo, Veronica
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