Chapter 2: In this paper, we put together leading literature dealing with ecological innovation and reverse innovation. We try to identify the research patterns, themes and research direction of both of these concepts. We explore how we can put together both of these concepts. Purposefully, we referred to various overlapping literature in order to get the gist of research direction.
ECOLOGICAL INNOVATION & REVERSE INNOVATION: THE CASE OF CHINA
ROY, SUMIT
2019-11-27
Abstract
Chapter 2: In this paper, we put together leading literature dealing with ecological innovation and reverse innovation. We try to identify the research patterns, themes and research direction of both of these concepts. We explore how we can put together both of these concepts. Purposefully, we referred to various overlapping literature in order to get the gist of research direction.File in questo prodotto:
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