Exploiting Internet-of-Things: Platforms and Business Models

Internet-of-Things (IoT) is expected to play a key role in the near future due to the possibility it shows to spur processes of economic growth by fostering differentiated business applications. To exploit several possibilities, firms need to define and adopt appropriate business models. By analyzing the case of FIWARE, we discuss which business models can be adopted by different actors involved in the development and usage of a cloud-based platform enabling IoT solutions. We show that such platform represents a general purpose technology, which allows innovative forms of division of labor among technology suppliers and technology users, with positive revenues for involved actors.