Stigma e gestione dell’identità nelle piattaforme digitali

Human life, through social changes resulting from the widespread and continuous use of digital technologies, expresses boundless ways of experiencing the world through a series of significant and complex transformations that manifest in the interactions of societal structures. The opportunities presented by digital interconnectedness can have critical implications for human relationships, fostering expressions of feelings of loneliness, alienation, and violence in some spaces of “connectivity." Through an analysis of the platformized structures of the manosphere, in this contribution we reflect on the forms in which ‘identities’ manifest in the imagery of digital environments. We analyze how the imagery of online groups or communities (Incel and Femcel in particular) shape the individual experiences and roles exhibited by men and women who inhabit these spaces of digital life. Finally, we will highlight how this sense of inadequacy sometimes translates into processes of internalizing a stigma or, conversely, violent stigmatization.